Yandex.Money Launches an App for Facebook
December 20, 2011
Yandex.Money has launched an app for Facebook called ‘Collect Money’. Using the app, people can raise funds for anything from academic and charitable projects to vacations with friends.
The app allows you to start a fundraising campaign and talk about it with all or some of your Facebook friends. Messages about the campaign will show up in their newsfeeds. Anyone with a Wallet can support your campaign. Funds are immediately transferred to the campaign organizer who can then transfer them to a bank card or withdraw them in cash via CONTACT or Migom.
“People have been using Yandex.Money for a long time on the ‘Runet’ [the Russian-language Internet] to raise money through crowdfunding. Previously, people raised money on their own sites but now they have switched to social networks. Our app helps them quickly distribute information about campaigns on Facebook, while the informer widget displays how much money has been collected in real time,” said Natalia Chaitin, Vice President of Yandex.Money’s e-payment service.
On the “Collect Money” app page you can view all fundraising campaigns and choose which ones you want to contribute to.